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Designing a digitally led experience for a perennial nursery that spans three generations.

BRANDING, WEB DESIGN

 

The site redesign focused on creating a seamless browsing experience for users, allowing for experts and beginners alike to find the perfect fit for their gardens. Users can filter results based on zone, flower color, soil type, season of  bloom, height, and more, while curated galleries help to suggest varieties that solve common gardening issues.


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Interested in working together? Let's chat.